Old ad, same problem


Here’s a notice from the friendly people at Highpoint Myer that will either a) invoke your curiosity, b) have you laugh at the staff’s inadequacy or c) all of the above. Obviously written by a staff who hasn’t completed high school. Or worse, an adult who doesn’t know what a pen and paper is anymore.

There’s a reason why I loathe reading forums these days. Kids no longer know how to write with a pen and spend more time ‘writing’ with a keyboard. Or worse, a mobile phone. Clearly, the standard of English drops with the advent of ‘l33t’ (elite) speak. In an unfortunate by-product of the shortening of common words to fit the 160 spaces for short text messaging, grammar is compromised.

Oh how I wished kids these days know the difference between ‘there’, ‘their’, ‘they’re’, ‘your’ and ‘you’re’. But that’s just the tip of the iceberg.

By the way, how many mistakes can you count on that notice? I count two.

EDIT: typo

5 Comments so far

  1. alextokai on June 22nd, 2009 @ 1:54 pm

    "spend more typed writing"?
    Come in, kettle. The pot is black, I repeat, black.

  2. adrock2xander (mel_john) on June 22nd, 2009 @ 3:00 pm

    One is grammar. The other is just a simple typo.

    Don’t have to be a fucking dick about it, Mr Anal-Retentive. Or do you not know the difference?

    pwned norekthx

  3. dlutchy on June 22nd, 2009 @ 4:02 pm

    "through it’s Myer Stores".
    I didn’t know that ticketmaster OWNS Myer.

  4. ozsoapbox on June 22nd, 2009 @ 9:03 pm

    @dlutchy: it’s isn’t ownership, it’s an abbreviated form of it is.

    Here’s the errors I spotted:

    1. it’s

    2. as at (should be as of)

    3. Outlet has a capital

    That’s pretty bad for an ‘official’ publicly displayed sign.

  5. yankinoz on June 24th, 2009 @ 5:01 pm

    While the "it’s/its" confusion does bother me, it’s also understandable. We’re taught that possessives take the format apostrophe+s: the farmer’s crops, the plaintiff’s objection, the Opposition’s regrettable blunder. I can understand looking at "it’s" and seeing a possessive pronoun rather than a contraction. But yes, I do wish that these kinds of publicly displayed announcements were written (and proofed) more carefully.

    It’s tempting to blame text messaging for the decline in spelling standards, but remember when people blamed spell checkers in word processing programs? Wasn’t all that long ago.

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