Microsoft, in association with their live.com maps website will be running their Look Up and Smile promotion on Australia Day. Low flying planes and satellites armed with cameras will be flying over various capitol cities taking aerial pictures. Supposedly the quality should be enough to capture people’s faces. Google is running a similar campaign on Australia Day but they are only covering the Sydney Harbour area.

Look Up and Smile with be tied in with the annual duck race, which starts at 12:45PM on the Yarra River (between the Engineers Lawn and the boatsheds). On Australia Day, look up and smile (or shamelessly put an ad on top of your head).

Lookup and Smile: Map of Events in Melbourne
Google Maps: Australia Day Event

Technorati Tags: Microsoft Maps Look Up And Smile Yarra Yarra River Melbourne Google Maps Live

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